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Business Analytics with Microsoft Excel and Power BI

Course Introduction:

In today's fast-paced business environment, the ability to analyze data effectively is crucial for making informed decisions and gaining a competitive edge. This course is designed to equip participants with the skills and knowledge needed to leverage the powerful tools of Microsoft Excel and Power BI for business analytics. Through hands-on exercises and practical examples, you will learn how to transform raw data into actionable insights, create dynamic reports and dashboards, and visualize data to uncover trends and patterns. Whether you are a business professional, analyst, or manager, this course will empower you to harness the full potential of data to drive business success.

Course Objectives:

  1. Master the fundamental concepts of business analytics and understand its importance in decision-making processes.
  2. Develop proficiency in using Microsoft Excel for data manipulation, analysis, and reporting.
  3. Learn advanced Excel techniques for data modeling, forecasting, and scenario analysis.
  4. Acquire skills in creating interactive and visually appealing dashboards and reports using Power BI.
  5. Explore best practices for data visualization and storytelling to effectively communicate insights to stakeholders.
  6. Understand how to integrate data from multiple sources and transform it into meaningful business intelligence.
  7. Gain insights into predictive analytics techniques and how they can be applied to solve business problems.
  8. Discover strategies for leveraging business analytics to drive strategic planning, optimize processes, and identify growth opportunities.
  9. Enhance your analytical thinking and problem-solving skills through hands-on exercises and real-world case studies.
  10. Develop a portfolio of practical business analytics projects to showcase your skills and expertise to potential employers or clients.

Organization Benefits:

  1. Improved decision-making: By equipping employees with skills in business analytics using Excel and Power BI, organizations can make data-driven decisions with confidence, leading to better outcomes and increased competitiveness.
  2. Enhanced productivity: Proficiency in Excel and Power BI streamlines data analysis processes, saving time and resources spent on manual data manipulation and reporting.
  3. Better insights: With advanced analytics capabilities, organizations can gain deeper insights into their operations, customers, and markets, enabling them to identify trends, opportunities, and potential risks more effectively.
  4. Increased efficiency: By automating repetitive tasks and streamlining workflows with Excel and Power BI, organizations can improve operational efficiency and reduce errors.
  5. Strategic advantage: Organizations that leverage business analytics effectively gain a strategic advantage over competitors by leveraging data to drive innovation, optimize processes, and stay ahead of market trends.

Target Participants:

This course is suitable for business professionals, analysts, managers, and anyone interested in using data to drive business decisions. Participants should have a basic understanding of Excel and data analysis concepts but do not need prior experience with Power BI.

Course Outline:

Module 1: Introduction to Business Analytics

  • Understanding the role of business analytics in decision-making
  • Overview of Microsoft Excel and Power BI for business analytics
  • Setting up data sources and preparing data for analysis

Module 2: Data Manipulation and Analysis with Excel

  • Data importing and cleansing techniques in Excel
  • Performing basic and advanced data analysis using Excel functions and formulas
  • Introduction to data modeling and pivot tables for data summarization

Module 3: Advanced Excel Techniques for Business Analytics

  • Data modeling and forecasting with Excel
  • Scenario analysis and goal seeking techniques
  • Using Solver for optimization and what-if analysis

Module 4: Introduction to Power BI

  • Overview of Power BI and its capabilities for data visualization and analytics
  • Importing data into Power BI and creating data models
  • Building basic visualizations and reports in Power BI Desktop

Module 5: Creating Interactive Dashboards with Power BI

  • Designing interactive dashboards and reports in Power BI
  • Adding interactivity with slicers, filters, and drill-downs
  • Incorporating advanced visualizations and custom visuals

Module 6: Data Visualization Best Practices

  • Understanding principles of effective data visualization
  • Choosing the right chart types and visuals for different data scenarios
  • Designing visually appealing and informative dashboards and reports

Module 7: Integrating Data from Multiple Sources

  • Connecting to and combining data from multiple sources in Power BI
  • Transforming and shaping data using Power Query Editor
  • Managing relationships between data tables in Power BI Desktop

Module 8: Predictive Analytics with Power BI

  • Introduction to predictive analytics concepts and techniques
  • Using machine learning algorithms in Power BI for predictive modeling
  • Building and evaluating predictive models for forecasting and classification

Module 9: Storytelling with Data

  • Crafting compelling narratives and storytelling with data
  • Presenting insights and findings effectively to stakeholders
  • Using Power BI's storytelling features to create impactful presentations

Module 10: Advanced Analytics and Optimization

  • Exploring advanced analytics techniques in Power BI
  • Using DAX (Data Analysis Expressions) for advanced calculations and measures
  • Optimizing performance and scalability of Power BI reports and dashboards